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Tuesday, May 28, 2013

New Launch: Lancôme Gloss In Love

“Ever since its 2012 launch, Rouge In Love has become the cult lipstick of every colour addict. Synonymous with femininity, freshness and resolute modernity, this ode to colour extends an invitation to express oneself. A statement of pure joie de vivre… Its unique pigmented formula coupled with exceptional hold makes it a must-have for lips.

Rouge In Love, Vernis In Love... Today, the In Love universe is enriched with a brand new generation of gloss. A genius of shine and comfort housed in a case that opens with a click: Gloss In Love.


Fuchsia, pink and orange: the shades combine together to form countless glistening looks. Enjoy total freedom to experiment with the most daring of combinations for infinite variations, teaming up the gloss with the new Rouge In Love and Vernis In Love shades. Lancôme thus creates the most mouth-watering made-to-measure “In Love” make-up imaginable, perfect to play with and to highlight the colourful spontaneity of your personality. Discover it this summer; you’ll be hooked all year round.



The cherry on the cake? Its super-smart applicator defines lips without ever changing their natural shape! With its ultra-simple applicator for results worthy of a make-up artist, Lancôme once again offers a concentrate of technology – and pure joy – to every woman, whether she’s a make-up expert or a colour novice. Because happiness is the most seductive beauty of all.” 

Gloss In Love,
Stunning colours in high-shine
Infused with intense pigments and light-trapping mother of pearl, this is the dream gloss of every woman who simply wants it all. Dazzling lips, swathed in a marvelous cocoon effect, all in a case that opens with a click, featuring a super-smart applicator… The must-have accessory for every woman on-the-go. Feeling every bit as delightful on lips as it looks, its ultra-comfort texture moisturizes lips for 6 hours. Simply brilliant!

Peah Show in Love lip gloss Pic Courtesy: Lancome

 12 In Love shades
Pink Carat, Flash’n’Fuchsia, Under the Spotlight, Glittermania… Forever sparkling light is the order of the day.
From the softest of shades to pure pop tones, Gloss In Love is created in a palette of vibrant pinks, oranges and fuchsias to play with to your heart’s content! Not forgetting Just Strass, an ultra-iridescent flashy white to layer on or to use as an undercoat, transform any shade of lipstick and gloss… Spring 2013’s absolute must-have!

A high-comfort gloss: women’s dream, made reality by Lancôme
Combining shine, even colour and comfort: Gloss In Love achieves this seemingly impossible feat.
Its secret: at the heart of a magnifying glass-effect crystalline base, the breakthrough association of two polymers – one glossy, one flexible – to form a supple, shiny three-dimensional network on lips’ surface. Pigments and mother-of-pearl to shine through to their fullest potential, allowing for radiant colour with this new-generation absolute-comfort and non-sticky texture, able to moisturize lips for 6 hours.

Pink Carat Gloss in Love lip gloss Pic courtesy: Lancome

A sensual fragrance
Gloss In Love exudes a subtle scent of mouth-watering vanilla, lifted by a fresh fruit cocktail. Addictive!

A two-in-one applicator
A precise and simple application: Lancôme creates its first ever double-sided applicator. In a single step, made up of two strokes, it defines lips without flattening them or detracting from their natural shape.
  1. The lower lip side: its curved side hugs the lower lip’s surface, applying the texture with perfect uniformity so as to amplify shape and shine.
  2. The upper lip side: simply turn the applicator around to discover a high-precision tip to enhance the upper lip contour with all the dexterity of a make-up artist. Unprecedented!
Under the Spotlight Gloss in Love lip gloss Pic Courtesy: Lancome

Colour... in a click
Imprinted with the words Gloss In Love its crystal bottle reveals the formula within, pure colour and mother-of-pearl. Then comes the click… Just press down and the cap is gently released, making it even easier to use. A signature sound infused with addictive chic.

Rouge In Love: super-shiny colour in six new shades
The Rouge In Love palette is enriched with 6 new colours, as surprising and easily addictive as ever: radiantly pure and vibrant reds, oranges and pinks.
Including Fall In Rose, a petal-pink with the power to freshen every complexion, already emerging as a cult shade. Lastly, Rouge In Love offers an incredible range of 33 colours: an almost infinite reservoir of possibilities so you can live in glorious technicolor at all times!

2 comments:

  1. Gorgeous packaging. I tried two Rouge in Loves. They stayed on forever but the colours didn't really suit me, so I hope the six new ones are good.
    My Beauty Junction

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  2. Gorgeous! I esp. like the curved doe feet wand. The application gets so perfect with it! :)
    Do check out the Summer Spl. Giveaway on my blog dear! :)
    Summer Special GIVEAWAY - Fashion Panache
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