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Wednesday, April 24, 2013

Make a bold statement with Maui Jim’s latest aviators KEANU

New Delhi, April, 2013: For people who love to live life big, Keanu is the word this month. Maui Jim’s latest aviators Keanu, a combination of style and strength, is sure to come as a breath of fresh air for the rugged kinds.

Quite literally! In Hawaiian, Keanu means “cool breeze over the mountains” and the polarized sunglass maker expects its latest offering to have a similar impact on its users.




A masculine, modified aviator made from Monel metal, Keanu makes a statement with its strong double-bridge, rubber brow-bar detail, and sporty duo-toned rubber temples.

Monel metal is an extremely strong, corrosion-resistant alloy that retains colors. In this case, these sunglasses come in three style cases - Matte Silver with Black and Blue rubberized temples, Matte Chocolate with Brown and Orange rubberized temples, and Matte Black with Grey and Green rubberized temples. Its refined rectangular frame compliments a range of facial shapes.

So if you are gearing up for the summer glaze, you would definitely like to pick up the new offering that comes with a lightweight, durable frame and the added benefits of several performance features.


Priced at Rs 13,920, Keanu comes with Maui Jim’s SuperThin (ST) Glass lenses which provide the crispest edge-to-edge optics available and are 20 percent thinner and lighter than conventional laminated glass lenses for long wearing comfort.

“Our latest offering is a very versatile style and is suitable for whatever you want to do this summer. It is an ideal product for people who love a combination of strength, style and durability,” said I Rahumathullah, Managing Director, Maui Jim India.

Unique to all Maui Jim sunglasses is PolarizedPlus2 lens technology that protects eyes on both sides of each lens. This technology reduces 99.9 percent of harmful glare from any flat, smooth, or shiny surface improving vision and giving crisp detail to any view, even making it possible to clearly see objects and motion at or below the surface of a body of water.

Additionally, Maui Jim sunglasses cut 100 percent of UVA and UVB rays. Proprietary bi-gradient mirror technology adds protection from light through the top and bottom of each lens – basically, Maui Jim sunglasses squint for you to reduce eye fatigue.

Keanu comes in three distortion-free colors to maximize performance in various light conditions: Neutral Grey, HCL Bronze® and Maui HT. Maui Jim is the only company whose lenses have up to nine layers of advanced protection including color-enhancing components that heighten definition and produce noticeably truer, more vivid colors.



Neutral Grey lenses offer the maximum level of light reduction without color distortion for bright, sunny days. HCL® Bronze lenses have a versatile, warm brown tint suitable for any activity and designed to improve vision in variable light conditions. Maui HT is a high-performance, palm green color that lets the right amount of useful light into the eye to improve definition and depth perception without losing polarization efficiency.

Availability: All leading optical stores across India

Available Lens Hues: Neutral Grey, HCL Bronze, Maui HT™

Frame Color: Matte Black-Green, Matte Chocolate-Orange, Matte Silver - Blue 

Specifications: (Eye) 64; (Bridge) 15; (Temple) 130; 8-base curve

Disclaimer: This is a promotional content/Press release sent across by PR.

1 comment:

  1. Smart aviators! Esp. liked that orange rimmed one! :)
    Do check out the giveaway on my blog! :)
    Summer Special GIVEAWAY - Fashion Panache

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